In today’s fast-growing digital world, short-form videos are revolutionizing how businesses connect with their audience. Among them, viral reels for business have emerged as a powerful tool, influencing purchasing decisions, brand awareness, and user engagement like never before. In the current scenario, viral reels boost business. We have many more examples recently. Food vloggers and social media influencers make an impact on business. Viral social media trends affecting certain foods and food combos make leads. The Real Impact on Business Growth As a digital marketing specialist in Dubai , I am exploring how reels, especially on platforms like Instagram and Facebook, are reshaping our strategies. Viral reels have the potential to: Boost brand visibility within hours. Humanize brands by showcasing behind-the-scenes or trending content. Drive massive organic reach without spending a dirham on ads. Dubai’s diverse, digitally savvy audience is highly responsive to v...
In digital marketing, Email marketing is an essential part of business and its online presence. In the current scenario, businesses are constantly exploring new platforms and trends to connect with their target audience. While social media platforms change their algorithms and twist their attention to various elements. Giving more importance to paying advertising costs, one strategy remains a cornerstone for building lasting customer relationships: Email Marketing . As a Digital Marketing Specialist in Dubai , I experienced how brands, regardless of size, boost email campaigns to achieve measurable growth, strengthen customer retention, and drive sales. Let’s discuss why Email Marketing is still one of the most reliable pillars of any digital marketing strategy. What is Email Marketing? Email Marketing is the practice of sending targeted emails to a list of subscribers , to promote products , and services, or build brand loyalty. It's different from other marketing chan...